May 18, 2012

What We Do

At Livid Lobster, we have one of the most experienced teams in the world when it comes to content production destined for the Web.  Although we’re passionate about creating our own custom content, we love to lend our expertise to others to help achieve their online initiatives. We look forward to hearing from you!

AREAS OF FOCUS

Original Content

We create original shows and content that are distributed to a worldwide audience of millions each month.  Here’s a list of our sites and shows!

Custom Video

Our production team has the experience of having created well over 1,000 videos destined for an online audience over the last six years. Our unmatched expertise, combined with our globally recognizable brands and people, have lead many businesses to seek our assistance in creating and promoting custom content for their sites.

We work with companies (small and large) to help showcase their product or service through the most effective means possible! Video has become an essential tool in every marketing department’s arsenal to attract customers and explain who you are.  It’s the most powerful medium available because it takes advantage of most of our senses and, if done correctly, captures our attention.

With the rise in popularity of online video, it’s no longer a question of if your company should get engaged.  Video has become table-stakes for competition, and we know how to product content that delivers results.  Here are just a few examples of custom content our corporate clients have enjoyed.

Ford Focus Social Media Campaign

Ford asked us to create a video to promote two different goals:

  1. Help drive awareness of the 2012 Ford Focus global launch
  2. Promote and help drive support to a charity of our choice

The following video was our answer.  Shot entirely in high definition video on DSLRs and using multiple shallow depth of field shots, we created a video designed to illicit an emotional response.  To keep the focus on the message, the video includes no spoken words.

In-Store Displays

Teaming up with Revision 3 and PRN, Cali produced a series of educational short films appearing on TVs nationwide in the electronic sections of WalMart, Target, Fry’s, and Costco.  If you hang around long enough, you’re bound to catch her in high definition not only teaching you something interesting, but making that giant wall of televisions look fantastic.

Product Demos

Showing people how it works is one of the most powerful things you can do! With video, prospect get a deeper understanding of what it does and how they might incorporate it in their lives.  Professionally produced can not only impact a company’s reputation, but we’ve seen our product videos drive sales and actually impact the company’s bottom line.

For an excellent example of how video can be implemented across a Website, check out Drobo.com. You’ll find an introductory video on the homepage, and then on each of the individual product pages you’ll find a video describing that product in more detail.

Depending on needs and budgets, we have many options for on screen talent, scripting and content creation, and custom animation for your video.

Here’s a sample of a video we created for Monster Cable.


Product Demo Video

Website Welcome

When you need to immediately set the tone your website visitors, nothing beats a video on the homepage. It captures attention and delivers a more visual understanding of who you are and what you do.

Hanshaw Kennedy is a law firm that needed to do exactly that:

Internal Training

We’re not at liberty to share projects created for our client’s internal purposes, but that should tell you all you need to know.  At Livid Lobster we can augment your internal staff by lending our expertise and studio space to the production of confidential content.

If you’re looking to create video to train and engage your employees more professionally than can be done in house, let us know.

Live Streaming

Live streaming is one of the fastest growing and most sought out phenomenon on the Web today! It combines the best of live TV with the instantaneous distribution of Internet and mixes in real-time interaction with an audience for immediate feedback. It creates a highly interactive, and engaging experience not available any other way!

But a professional, high quality stream isn’t easy! And actually getting people to watch it is even more difficult.  It takes the right equipment and experienced operators to do it right.  So if you have an important conference, meeting or other event and you’d like to work with one of the most experienced live streaming teams in the world, just contact us to discuss the opportunity.  As an example, we delivered over 1 million streams to viewers in only two days at the CEA Line Shows in New York – and we’d love to do the same for you!

LIVE Coverage from the CEA LineShows


Watch live video from Livid Lobster on Justin.tv

Events: Hosting & Coverage

If you’re planning an event and looking for an engaging personality to energize your participants, our show hosts deliver! Cali and John P. are available to speak at, or host your event.  Each have experience speaking live, are personable when engaging with audience members, and are experienced in front of a camera.

Event hosting can even be combined with other services.  For example, when Qualcomm put on the UPLINQ conference, they wanted to do something different to stand out from the crowd.  They engaged Cali to host the entire event, but instead of requiring visitors to gather around the stage, live video updates were streamed to TVs located all around the facility to ensure everyone had access to the host, not just those people in the main room.

While at the event, Cali also hosted The UPLINQ Daily Show – a series of interviews with attendees and executives available for people who couldn’t attend the conference in person.

TV Appearances & Satellite Media Tours

A benefit of being on camera so much is that all of our hosts are extremely comfortable not only delivering news and commentary, but helping to promote sponsors and deliver commercial messaging.  If you’re in need of talent to represent your brand feel free to reach out to us.  We are represented by ICM, and happy to discuss anything you may need.

ZOMM Commercial

If you’d like to discuss how we can help your business, please contact us.